To create a memorable campaign it needs to be different.
King’s, Bruton is a very impressive school. That’s not us saying that, it’s the Independent Schools Inspectorate. We used their words and created imagery many miles away from traditional school advertising.
We wanted to capture the brand values of King’s School, Bruton; accomplishment, pride, confidence, strength and excellence.
Variations of the ads have appeared in Vogue, The Telegraph and a variety of other national and regional publications.
The swan advertisement has recently been awarded silver at the Graphis International Advertising Awards 2014.