Brand consistency across social media platforms

How to keep brand consistency across social media platforms Brand consistency across social media platforms Posted by Jack Owen

Maximising the effectiveness of your print buying

How to maximise the effectiveness of your print buying. Some marketing campaigns prioritise digital communications to best target their audience and get wider exposure. Brand campaigns using print me

Posted by Jack Owen

How to generate the perfect name for your brand

Generating the perfect name for your brand is a rewarding task.  Creating names for new organisations are relatively common assignments. However, name changes for exis

Posted by Jack Owen

Naming of a brand

The naming of your brand should never be underestimated. It is one of the main metrics by which your organisation will be discussed, judged, recommended, and remembered

Posted by Jack Owen

When is rebranding the right thing to do?

Sometimes, a brand just needs a kick-start to get it to truly flourish. It may have a solid foundation, and a viable product or service to sell, it just isn’t achievi

Posted by Jack Owen

Why does design matter for social media campaigns?

Social media campaigns have to work in a very specific way, as a result of operating through the medium they do: they have to be visually striking, attention grabbing a

Posted by Jack Owen