Why does design matter for social media campaigns? | Ice House Design

Social media campaigns have to work in a very specific way, as a result of operating through the medium they do: they have to be visually striking, attention grabbing â

Posted by Jack Owen

Are print ads still effective for businesses? | Ice House Design

You might be excused for thinking that print ads and print media is all but dead in the current age, however that may be a belief worth reconsidering. Print ads are not

Posted by Jack Owen

Should display advertising be an important aspect of your brand and marketing efforts? | Ice House Design

Should display advertising be an important aspect of your brand and marketing efforts? In days of old, the only way to achieve

Posted by Jack Owen

Scamps – ideas realised

Some people are better at visualising ideas than others. Let's get that out of the way. In rare cases even, designers / art directors  virtually have to complete the pr

Posted by Jack Owen

Advertising; making a meaningful connection

Advertising that makes human contact, builds relationships between audience and product. Creative copywriting can play a big part in this process. These days we rarely see ads with several paragraphs

Posted by Jack Owen